“I just want to look natural.” While it sounds simple, the true Natural Look is one of the hardest to do. Why? Because it is about perfecting the skin. When my clients request the Natural Look, 9 times out of 10, they want glowy, flawless skin–but in a way that will make people think they are born with it. If you are 10 years old or a model (and trust me, not all models have perfect skin), then I take it back–this is an easy look. If not, read on!
In other looks, the focus may be on the eyes, lips, cheeks, lashes, etc., so the skin does not have to look so flawless. But for a truly natural look, the skin needs to appear clear, contoured (but not in an obvious Kim K. way), even, smooth and glowing. It’s a tall order, but it can be done.
Your first step is to get your skin in good shape (ideally this is done consistently, not just for this look). The better your skin is, the easier this look will be to do and the better it will look. I wouldn’t attempt this look if you are in the middle of a huge breakout. In fact, if you are currently dealing with acne, hold off on this. It will take a lot of time and product, and probably frustration. If you are currently not dealing with breakouts, starting by cleansing and exfoliating your face. And if you were out last night, make sure you finish removing that eye makeup that you were just too tired to get to…
First, apply an eye primer, like Too Faced Shadow Insurance. You will be applying eye makeup and you want it to last, so an eye primer is key.
Then, apply a moisturizer with luminizing properties. A tinted moisturizer, like Jouer Moisturzing Tint or even Jergens Natural Glow for Face mixed with a little of your regular moisturizer, will work well. Really massage the moisturizer in. This is going to rev up the circulation to the skin which will help give you some glow.
Next, apply a matte eyeshadow in a color as close to your skin as possible. This should go on your lids and into the crease if you have deepset or hooded lids. If not, keep it on just the lids.
Apply a matte shadow that is a shade or two darker than your skin to the crease of your eyes (skip if you have deepset or hooded eyes).
If you have large pores, apply a pore minimizer to those areas.
Take an angled eyeshadow brush and the same crease matte shadow and apply it as close to your eyelashes (both top and bottom) as possible. The point is to give subtle definition to your eyes, not to make it look like you have eyeliner on.
Now, take a matte eyeshadow that is a shade or two lighter than your skin and apply a small amount under your browbone. If you have deepset eyes, skip this step.
Apply face primer if you have oily skin and/or will be wearing the makeup for a while.
Apply a couple of thin coats of mascara to your top eyelashes. This is one of the few times I will say go ahead and use brown mascara if your lashes are blonde. If not, black mascara is good. Just don’t load it on. Comb through it to remove any clumps. If you are staying true to this look, it’s not about the lashes.
If you have redness, apply some green color corrector to cancel it out.
Add an off-white liner to your lower waterline. Make sure it is off-white and not pure white, because that will be too obvious. The off-white covers any red, pink, or brown tones on your waterline, making you look well rested.
Apply a sheer foundation, like MAC Face & Body or Make Up For Ever Face & Body, using your hands. After you have applied it, take a few seconds to press it into your skin with your palms. This will give you a really natural finish.
If necessary, fill in your eyebrows with a brow powder. If they are full will no sparseness, you can skip this step and just give them a brush through.
Apply concealer to under the eyes and any areas you may need it.
Add a cream blush to your cheeks, using fingers. I like a peachy pink for light to medium skintones, and something slightly orange for darker skin. No matter what you choose, it should be muted. Nothing too bright or shimmery. Ideally you want it to mimic what you look like when you are naturally flushed. MAC, Make Up For Ever and Sonia Kashuk make great cream blushes.
Use a cream highlighter sparingly on the tops of cheekbones. You don’t want something super shimmery, but a tiny bit of shimmer is okay. If your collarbone is showing, add some highlighter there too. Blend well.
Apply a thin layer of loose powder to set your face makeup and undereye concealer. Unless you are oily all over, you can apply the powder just on the t-zone and undereye area if you prefer.
Apply a small amount of mascara to lower lashes, concentrating it at the lash roots. You don’t want much here. Again, it’s just about defining the eyes.
Use a contour brush to lightly shape your face with contour powder (this will vary depending on your face shape). Make Up For Ever Sculpting kits are great for this. If you prefer a cream contour, do this step after highlighter.
If your skin is oily or you prefer a bit more of a flushed cheek, apply some powder blush in the same shade as the cream blush you already have on.
Line and fill in your lips with a liner that is the same color as your lips. Pat in the liner with your finger.
Top with a lip balm. Don’t use a gloss if you want to stay true to this look. At their best, lips are smooth and even colored, but nobody’s lips are naturally glossy.
Now, look at yourself. THAT is natural makeup. This can be a beautiful look, but if you are someone who is used to wearing a lot of makeup, you may feel naked. And I wouldn’t recommend this for a special event or night out. It can be gorgeous in photoshoots and during the day, but it might look a little off if you are wearing a cocktail dress or going to a holiday party.
But, at the same time, if this is your look, and you love it, rock it. Rock it with pride. I’m all for wearing what makes you feel good, and if the Natural Look does it, then by all means, go for it! I just wanted to give the disclaimer because I think many people think the Natural Look is Jessica Alba on the Cover of Allure. It won’t turn you into her anymore than wearing heels will make me 5’6″ for real. I hope this blog post will help you if you do want to try this look. And if you like the look after that, then even better!
Have a beautiful day 🙂