Totally Tubular: Blinc Mascara Review

A few years ago, beauty tubes mascara was popular.  For those of you not familiar with “beauty tubes technology,” basically the tubes are mascara fibers that encase the eyelashes, as opposed to regular mascara, which essentially paints them.  Because of this, makers of the beauty tubes mascaras claim their product is water-resistant. Beauty tubes mascara was created by a company called Blinc (formerly called Kiss Me), but L’Oreal had a popular one and a few other drugstore brands did too.

I tried the L’Oreal one back in the day and I wasn’t impressed. But I recently decided give beauty tubes technology another try, mainly because I do a lot of weddings and waterproof or water-resistant mascara is a must. I bought a tube from Blinc and eagerly tried it out. Because I strive to be a positive person, I’ll talk first about the good aspects of this mascara.

Blinc’s tubing mascara doesn’t budge. I didn’t cry while I was wearing it, but I feel confident that you won’t see a smudge or flake when wearing this mascara.  That is definitely an important part of a solid mascara, so props on that, Blinc.

It does add length to your lashes. So if you’ve got thick lashes that you only want to lengthen and you’re an emotional person or someone who struggles with smudged mascara, you can stop reading right now and go get yourself a tube.

But if you need volume in your life, pass on this one. I’ve found that most people, myself included, need the volume and length combo. I like big hair, big handbags and big lashes, and I’m not ashamed.

If you do decide to try a beauty tubes mascara, I need to prep you about the removal process. You don’t need eye makeup remover to get this mascara off, so I guess that’s a plus. After you wash your face, put some extra warm water on your lashes.  This will help loosen up the beauty tubes. Then gently pinch your lashes and pull the mascara off, tube by tube. All the little black pieces that look suspiciously like eyelashes decorating your sink basin? Breathe, homegirl–they’re just beauty tube corpses.

The Blinc mascara is $25, and the L’Oreal version (which is a double sided tube with a primer type product and the mascara) retails between  $8.99-$11.99.

So for now, I’m sticking with my DiorShow and MUFE Smoky Lash mascaras.  They may be tube-less, but I’m okay with that.

Have a beautiful day 🙂