In Celebration of Our Mini-Wedding Season

2020 started off great for AB Beauty weddings. We had two weddings in January, then at least one wedding booked for every month except February. 2020 was shaping up to be our busiest season ever, and we were ready!

Everything of course came to a screeching halt in March. We lost all of our booked weddings from March until August, either to postponements or cancellations. It was painful and the whole AB Beauty team was sad for our brides whose plans were changed so unexpectedly.

We did some minimonies once hair and makeup services were allowed to start again in June and July, but our full weddings didn’t pick up until August. Our peak wedding season–normally late April until early November–is now August until mid-October, and we’re only doing a fraction of what we would have done had COVID not ruined everything.

But still, I’m grateful for the weddings we do have this season. Back in May, I thought it was very possible that we might not end up with any, so this is a much better outcome.

Thank you to all of the 2020 brides who initially booked with us, whether or not we get to work with you this year. Thank you to the 2020 brides who booked with us after the pandemic hit, either for minimonies or full weddings. Thank you to everyone who referred a 2020 bride to us. And thank you to the AB Beauty makeup artists and hair stylists for their flexibility, responsiveness and cooperation in regards to the constant changes we’ve encountered since March.

We’ll likely end up doing about 100 less weddings than we would have, but at least that number won’t be 100% less than we would have! Look for the good, right?

Have a beautiful day 🙂

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